WhiteHat Jr - Karan Bajaj

WhiteHat Jr to expand its global footprint

June 24, 2020

Edtech startup WhiteHat Jr has recently announced its plans to expand in other global markets after a stellar growth in the US for its one-to-one online coding classes. Since launching its courses in the US in February this year, the company is growing at 160 percent MoM in the country and has over 20,000 paid subscribers across all 50 states in the US, including Alaska with more than 5000 classes conducted daily.

The US business has even surpassed the company’s industry beating growth in India and is expected to account for 60 percent of the company’s revenues by the end of June, within just six months of kickstarting US operations. The company has now reached a $100 million annual revenue run rate within 18 months of going live driven by the phenomenal growth in US enrollments and is now the top live teaching coding platform in the world. It is backed by Nexus Venture Partners, Omidyar Network India and Owl Ventures and had raised $10 million in series A funding last year.

After successfully establishing its presence in India and the US, and supported by its fully virtual business model and positive cash flows the company is now planning to expand their offerings in other mature markets like Canada, UK, Australia and New Zealand (ANZ). They’ve already done a pilot launch in Canada earlier this month and are expecting to go live in the UK and ANZ markets by the end of June. In the past three months, the company has grown from 300 employees to 1000+ employees and from 1000 teachers to 3000+ teachers and continues to aggressively onboard teachers to fulfill the demand across different markets. All sessions for students in the US are conducted by Indian teachers who are selected after a rigorous selection process.

WhiteHat Jr’s founder and CEO, Karan Bajaj said, “Our US debut has surpassed all our expectations and is growing at 160 percent MoM growth, which is even higher than the growth rate we witnessed in India. We have been able to build appreciation for the product in the US in record time and this substantiates our belief that the heightened interest in teaching kids to code at a young age with the highly qualified Indian teachers is a universal phenomenon. The success in the US has given us the confidence to expand to other mature markets like Canada, UK and ANZ. What has been equally incredible is the response to our teachers in the US which only goes to show the role that India continues to play on the global scale when it comes to cutting-edge technology skills. Coding is the skill of the future and WhiteHat Jr remains committed to empower a whole generation of kids across the world to become digital-ready entrepreneurs.”

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