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IIMU launches Business Review Magazine for management professionals

December 11, 2019

The Indian Institute of Management, Udaipur (IIMU) recently launched its biannual IIMU Business Review Magazine in the IT capital of India – Bangalore, which complements the theme of its first issue – ‘Digital Business.’ This initiative aims to make high-quality, impact-oriented research accessible to practitioners and provide insights from experts that will be valuable for management professionals. Along with the Chief Guest, Ashok Soota, Executive Chairman and Co-founder Happiest Minds, one of IIM Udaipur’s Board of Governors, Mythily Ramesh, Co-founder and CEO NextWealth and Prof. Janat Shah, Director, IIM Udaipur participated in the launch.

Prof. Janat Shah, Director, IIM Udaipur said,“IIMU Business Review Magazine willbring the world of academic researchers and practitioners closer by showing how each can inspire and stimulate the other. This magazine would eventually offer a vast pool of resources, editorial columns, guest articles, research insights and perspectives from management gurus and IIM Udaipur faculty members useful for management professionals.”

Addressing the attendees, Chief Guest – Mr. Ashok Soota, Executive Chairman, Happiest Minds, said,“-I would like to congratulate IIM Udaipur for Launching Business Review Magazine and Digital Enterprise Management.  Creative use of new disruptive digital technologies to create new markets improve productivity, streamline processes, meet new customer expectations and enhance customer expectations; ultimately the real test is that it must improve profitability. The Future of digital enterprise is here and for leaders to brace for the impact is the need of the hour. To win at the enterprise game, resources in the form of research publications, one such as IIMU Business Magazine will help in transforming the perspective of the global business community.”

The need for such a B-school magazine has stemmed from several technological and business advancements occurring at the global level and affecting managerial and business activities today. The research adds to the knowledge which ultimately can be transferred to the world of practice.

The first issue features an interview with Mr. Satish Kumar Gupta, MD and CEO, Paytm Payments Bank on transforming banking and payments in India. Tapping into the world of a digital enterprise, Dr. Y Shekar, In-Charge, Centre for Digital Enterprise, IIM Udaipur, talks about the skills needed in the digital era.

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