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Letter from the Editor

EducationWorld May 2024 | Letter from the Editor Magazine
Public perception of media rankings of education institutions is cynical. Most people — especially academics and educators — tend to dismiss them as slapdash initiatives for generating advertising revenue. But it’s pertinent to note that academics and educators tend to know precious little about institutional development and brand building, even of schools, colleges and universities that employ them. Nevertheless, it’s important to bear in mind that establishing education institutions necessitates heavy investment in terms of finance, personnel, time and other resources. Planning, designing and constructing a school or university campus is a scaled down version of town planning. Therefore after construction of every education institution, it is incumbent upon the management to manage it efficiently, continuously improve infrastructure and service quality and transform it into a reputable brand. This is especially important since the prime objective of education institutions is to educate and develop children and youth — critically essential human capital for national development and progress. For this reason, in EducationWorld, we accord highest importance to our annual surveys rating preschools, schools, colleges and universities on a broad range of carefully ideated parameters and ranking them in separate categories and sub-categories (to eliminate apples with oranges-type comparisons). The purpose of the EW institutional ranking surveys is to not only provide maximum information to parents/students to select the most aptitudinally suitable school, college or university, but also to stimulate the latter to conduct in-house SWOT (strengths, weaknesses, opportunities and threats) meetings to improve under all parameters of education excellence. If the national goals of Viksit Bharat and $30 trillion GDP by 2047 are not to prove mere rhetoric, India’s education institutions, especially colleges, universities and professional education institutions, have to be comprehensively improved and upgraded by stimulating healthy competition. In EducationWorld, we believe that every education institution is of national importance. That’s why we take extraordinary pains to rate and rank them in discrete categories to permit proper comparison, across a broad range of parameters to stimulate them to provide holistic learning, and also provide national, states and city rankings to give them their proper place under the sun. In short, a mountain of work and effort over three months has been invested in providing the detailed EducationWorld India Higher Education Rankings (EWIHER) 2024-25 presented in our April and current issues. Therefore, parents/students, and especially academics and educators should shed cynicism and utilise these league tables as reliable launch pads to fulfill lofty individual and institutional goals. Facebook Twitter LinkedIn WhatsApp
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