Get Set Learn (GSL), a K-12 edtech startup backed by the Arvind Mafatlal Group, has announced a groundbreaking partnership with Prismix Studios—an AI-driven media company chaired by actor-producer Ajay Devgn. Co-founded by actor-entrepreneur Vatsal Sheth (CEO), Sahil Nayar (CCO), and Danish Devgn (CBO), Prismix Studios specializes in generative storytelling technologies that blend creativity with cutting-edge AI.
This first-of-its-kind collaboration aims to reshape how Indian students learn essential 21st-century skills—such as empathy, communication, collaboration, and emotional intelligence—through culturally relevant, story-driven, and AI-enhanced video content.
“As India embraces the New Education Policy (NEP) 2020, the focus is shifting from rote learning to real-world readiness,” said Priyavrata Mafatlal, Co-founder of Get Set Learn and Vice Chairman of the Arvind Mafatlal Group. “This partnership brings together technology, storytelling, and purpose—to equip every child, from metros to remote villages, with the human skills required in an AI-first world.”
The initiative will roll out emotionally resonant, pedagogically sound short videos tailored for K-12 learners. These will highlight real-life situations where skills like empathy, decision-making, and collaboration play a central role—making abstract concepts both relatable and memorable.
“Today’s students consume content differently—they prefer stories that are concise, relevant, and emotionally engaging,” noted Vatsal Sheth, CEO of Prismix. “Together with GSL, we’re creating content that not only informs but also inspires perspective.”
Ameet Zaverii, Co-Founder & CEO of Get Set Learn, emphasized, “Our mission is to bridge the gap between future-ready skills and traditional classrooms. Storytelling—especially in regional languages—is a powerful tool to make that leap.”
Speaking on the broader vision, Ajay Devgn said, “We’ve always believed in the transformative power of stories. This partnership lets us go beyond entertainment—to inspire and educate millions of young minds.”
The collaboration will initially target schools and later scale to government programs, OTT platforms, and skilling initiatives—making 21st-century life skills accessible and engaging for all.
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