Epicureanism fever
Not content with exhibiting total indifference to rural India where the great majority of incrementally suicidal farmers of this reportedly socialist republic live in abject poverty and misery, the ruling establishment which calls the shots in New Delhi and the state capitals has embarked on an orgy of conspicuous consumption and epicureanism fever which is giving economic liberalisation a bad name. Politicians criss-crossing the country in private jets and helicopters because they can’t be bothered with the mundane task of ensuring that roads are in good repair is de rigueur in post-liberalisation India. And the new genre of the nation’s equally high-flying businessmen pride themselves on partying as hard as they work and making sure everyone knows it. Unfortunately the media, particularly the press which following the continuous dumbing down of the country’s universities has emerged as the voice of the intelligentsia, is also infected with the new malaise of epicureanism which finds its most glaring manifestation in the page three phenomenon. While it’s well-known that the mighty Times of India has gone the whole hog with its city supplements in worshipping mammon at the altar of conspicuous consumption with unrestrained abandon, epicurean fever seems to have infected the entire fourth estate. For instance in the national capital, media tycoon Aroon Purie’s latest contribution to the public good is Spice, a supplement of the best-selling weekly India Today which is a wholly unapologetic panegyric to over-the-top consumption. The first issue of Spice features a six page lifestyle report on a race-horse breeder who- good for him- has prospered so mightily from this arcane leisure business that he owns a six-door Mercedes limousine, private helicopter, jet, a stable of race horses, vintage cars and plush homes in Bombay and Pune which would boggle the spaced-out minds of India’s new genre of television soap opera producers. And Spice follows Purie’s travel magazine India Today Plus which lavishly features exotic holiday destinations so expensive that it hurts to read the prices. Other publishers have gleefully jumped on the glamour and glitz bandwagon which is rolling merrily along with nary a nod to the huge majority struggling with urban blight and rural penury. Not that the good life is bad per se. But one would have thought that media intellectuals would be only too aware that in developing nations where the great majority eke out miserable lives in abject poverty, celebrating effete epicureanism so blatantly isn’t good form. But then maybe we’re talking about old world intellectuals. Not the new variety with less style and lesser substance. Name and shame There is a curious unwritten social contract within the ruling establishment which has mismanaged India for the past half century since independence. It has to do with the marked reluctance of establishment worthies to out anti-socials who corrode the system and harm the public interest. Even India’s much-hyped independent media is usually unwilling to name names and identify establishment malfeasants. This is not because libel and defamation laws of the country are stringent; in fact they are dysfunctional. This curious national trait…