Karunya Institute of Technology and Sciences – a private, deemed to be university based in Coimbatore, Tamil Nadu – hosted The Coimbatore Digital Summit on Tuesday, April 10, 2018. The theme of the Summit was Think Big | Execute Smart | Deliver Growth.
The summit discussed how marketers are moving into a world where text is no longer the primary means of interaction. The growth of images, voice-powered navigation and video across social media, digital commerce and search is changing the way audience is interacting with brands and experiences.
The event commenced with an inaugural session and was followed by three-panel discussions: The first panel dialogue was on “Showcasing Strategy Supercharged; Charting a Course for Success in a Rapidly Changing Digital World”. The second panel dialogue was on “Content Marketing in a Post-Text World”while the third panel dialogue was on “Showcasing in the Fake News Era”. The event witnessed several renowned speakers.
“Essential changes have developed with the advancement in technology. The ways we can draw in with them that is worth considering. The digital age is going to empower the youth,” said Dr. P.Mannar Jawahar, vice chancellor of KITS University. thanks
The digital conference brought together influential leaders, policy makers, eminent digital media practitioners and key stakeholders to make an unparalleled stage for the trade of exchanges. The representatives to the meeting included MD’s, CEO’s, CMO’s, marketing heads, advertising heads, sales heads, strategy heads, brand heads, public relation and communication heads, digital marketing professionals, social media professionals, digital marketing enthusiasts, media professionals, academicians and students, among others.
The event was followed by distribution of Digital Excellence Awards 2018 which sought to recognise business brilliance and advancement in the field of computerised innovations over a wide scope of controls, making it one of its kind in India. The felicitation was done by Dr. M.J. Xavier, dean of Law & Management of KITS University. The award for Outstanding contribution in Digital Marketing was bagged by eight recipients, RBU Shyam Kumar, president Cornerstone-Channel Channelisers;Arunima Singh, senior account director Adfactors PR Private Ltd; Rob Peck, director-Client Services 03M Directional Marketing; Faheed Ahmed, founder and CEO BYT India; Rohit Uttamchandani, Head-Digital Advertising & Content Marketing of Social Beat; Chitranjit Deb, CEO of Bigwig Media Private Limited; Logesh Kumar – CEO of INFOZUB and Sorav Jain CEO Echovme.
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