Mudra Institute of Communications, Ahmedabad

Overview

The Mudra Institute of Communications, Ahmedabad (MICA) was founded in 1991 by A. G. Krishnamurthy to offer education in the rapidly growing field of communications management. Sprawling over 19 acres of landscaped greenery in the outskirts of west Ahmedabad, the institute hosts world class facilities for its students. MICA is the first residential institute in the country and Asia-Pacific region. It has grown from 42 to over 320 students. MICA has maintained a 100 percent placement record since the past few years. The final placement procedure starts around the month of December. It has been consistently ranked as the top mass communication institute in India by leading education surveys.

Campus

The 19-acre MICA campus features world-class facilities and hi-tech infrastructure. The aesthetically designed, wi-fi enabled college library is stocked with vast volumes of books, reference text, journals and magazines. The classrooms have seating capacity of 43 students each. The college hosts 4 seminar halls which can accommodate 288 students, an auditorium, a conference room, computer labs, several control rooms and a media lab. The entire campus is Wi-Fi enabled. The campus also houses facilities for sports and games such as volleyball, football, cricket, badminton, yoga, aerobics, tennis, snooker, pool, card room, table tennis, and chess. MICA has its own radio station MICA VAANI comprising radio and broadcasting studio, 9 screen media analytics lab, 18 seat capacity video conferencing room and contemporary multimedia facility. MICA mess, which can accommodate 170 students at a time, serves a wide variety of food; the canteen is open 24x7 for students.

Academics

The academic programmes offered at MICA are: Fellowship Programme in Management – Communication: 3-year full time, residential doctoral programme in communication discipline. Postgraduate Diploma in Management (Communication): 2 year full time, residential MBA programme with specialization in 2nd year in Brand Management, Media Management, Advertising Management and Marketing Research. Postgraduate Certificate programme in Crafting Creative Communications (CCC): six-month certificate, residential programme, a creative course for aspiring art directors, copywriters, and television commercial makers. Postgraduate certificate programme in Retail Management - Online: one year inclusive of campus visit and 4 days Retail Yatra at 4 metro and 4 non-metro locations. Postgraduate certificate programme in Advertising Management and Public relation - Online: One-year online course with special campus visit for junior and middle level executives interested in the field of advertising and public relations. Postgraduate certificate programme in Research and Data Analytics - Online: One-year online course for participants to foster data analysis, apply critical thinking skills to data analysis, generate and validate solutions to a problem and communications findings concisely.

General Information

Min Fee
25000

Max Fee
1200000

Labs
Yes

Admission

Admissions for PGDM(C) The programme requires Bachelors degree with minimum 50 percent aggregate marks. Candidates appearing for final examinations of Bachelor’s degree can also apply. Admissions are based on CAT, XAT/ GMAT scores. Admissions for FMP To apply to this programme, candidates are required to go through an assessment comprising: DAY 1: Written test and group discussion DAY 2: Individual presentation and personal interview Admissions for CCC The candidate should have a Bachelor’s degree or equivalent qualification in any discipline recognized by the Association of Indian Universities. Admissions for Advertising Management and Public relation-Online Graduate in any discipline with minimum 50 percent marks in graduation Admission for Research and Data Analytics-Online Graduates in any discipline Fees: Please contact the institute for the fee schedule.